Picture of the Day: 2012 Oscar envelopes by Friedland

Marc Friedland presents the envelopes for the 84th Academy Awards®. credit: Darren Decker / ©A.M.P.A.S.


These are them! The actual envelopes used to announce the Oscar winners, designed by Marc Friedland.  Friedland’s custom-designed envelope is handcrafted from a high-gloss, iridescent metallic gold paper stock, with a red-lacquered lining featuring the Oscar statuette hand-stamped in satin gold leaf.

The outside of the envelope and flap has an Art Deco-inspired satin gold foil frame with an ecru inset panel bearing the name of the award category in a rich charcoal ink.

The envelope contains a heavyweight ecru card featuring gold foil accents and a gold leaf-embossed Oscar statuette along with the phrase, “And the Oscar goes to…." The winner's name will be printed in charcoal ink and mounted onto a matching, red lacquer hand-wrapped frame. The back of the card will be printed with the award category.

Friedland is a Los Angeles-based custom invitation designer creating stationery arts for high-end clients. This year marks the 25th anniversary of his namesake business along with Creative Intelligence, his experiential branding agency counterpart. (www.marcfriedlandcollection.com).

Take a look at the rest of my 2012 Oscar coverage!  You'll have fun flipping through the best images of celebrities on the red carpet and the telecast:







2012 Oscar Winners + the best highlights of the telecast





Cirque du Soleil performance at the 84th Annual Academy Awards




























Celebrities who wore Gold Dresses to the 2012 Oscars





























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